Goal based portfolios: is this the future for advisors?

"Portfolio management strategies have traditionally served the needs of institutions, not investors."

Jeff Mount thinks goal based portfolios, including timing and specific key investor life milestones are the key. His app and company, Dynamic Mapping, are focused on a tool and strategy for investors that focuses on portfolios that serve a single purpose. These objectives may be retirement, kids college or even kids weddings. What's interesting about their approach? They do not take into consideration the perception of risk of the client, but mostly their personal goal and how much time they have.

Also, a key target for them? Mid level millionaires.

Listen in for a great discussion on how to position a fintech that takes a completely different approach to portfolio management.